Two colleagues discussing at a screen in the New Data office in Rotterdam

Data strategy

Where should we start, and what comes first?

Data strategy brings direction and priority: where you stand now, what you take on first, and where not to invest. The result is a roadmap for 30, 60 and 90 days with an owner per step. Plenty of ideas without ownership is why nothing gets off the ground.

When do you need this?

Plenty of ideas, no ownership, and the fear of investing in the wrong thing. Data strategy brings direction and priority, and says where not to invest as well.

  • Direction and priorities
  • Data maturity in view
  • A roadmap for 30, 60 and 90 days

What happens if this is left alone

  • Every team buys its own tool, and in two years there are four doing the same thing and not speaking to each other.
  • Investment goes to whatever is asked loudest instead of to whatever returns most.
  • Every new question restarts the discussion from scratch, because there is no agreement on who decides what.

Through which route do we deliver this?

The same field runs through different routes. Which one fits depends on the scope and duration of what is on the table.

Frequently asked questions

Where should we start?

With what is going wrong now and who suffers from it, not with an architecture diagram. The first step is almost always to solve one concrete problem and make that visible.

What is data maturity?

A picture of how far your organisation has come on data: from loose files to managed platforms with ownership. It is not a score to be proud of; it decides which step is realistic.

What does a data strategy deliver?

A roadmap for 30, 60 and 90 days, with an owner and an expected result per step. And just as important: a list of things you are not going to do now.

How does this relate to the New Data Scan?

The Scan is the short, fixed variant: five dimensions, a fixed price, and an outcome you can act on straight away. A strategy engagement goes deeper and runs longer.

Are you a professional working in this field? Then have a look at the roles we fill and our vacancies.

Looking for someone for data strategy?

Tell us what is on the table. Within two working days you know whether we have someone and what it costs.